Sunday, July 25, 2010

Pattinson Online Book Project

The ladies over at Pattinson Online (the site that followed Robert Pattinson way before anyone ever heard of him) has started a charity project to support Robert Pattinson in his new movie, Bel Ami. They write:

“A few months ago we were approached by Fandemonium Publishing, an imprint of Bibliolife, to create an exclusive fansite version of the novel Bel Ami by Guy de Maupassant[Lexicon note: the reason this is possible is that the book is in the public domain and copyright is no longer an issue.]. Fandemonium and Pattinson Online took Bel Ami, a classic novel, and repackaged it with photographs of Rob on the set of the film adaptation. We worked together to thoughtfully consider each photo, its placement, and the appropriate quotations from the book to bring a brand new version of this classic novel to readers and fans.
Bel Ami is a contagious read because it is written in a manner that both the casual reader and the avid reader can appreciate. We believe our version of the novel will encourage more of Rob’s fans to read the book and build anticipation for the film. While our version focuses on branding the character of Georges Duroy, our ultimate desire is to encourage Rob’s fans to support him in all of his current and future film roles, something we believe distinguishes this project from the fan material currently on the market. In working together, Pattinson Online and Fandemonium have delivered what we feel is an engaging book that respects a classic work.
The Bel Ami Pattinson Online Fan Site Edition will be available for sale on Amazon and its affiliates, as well as Barnes & Noble and several other major book retailers. You can see the book’s official landing page at http://www.belamibook.com/.While the book itself is a big deal for us at Pattinson Online, we’re also excited to be partnering with Fandom Gives Back, a fandom-wide initiative that has raised over $140,000 for childhood cancer research through Alex’s Lemonade Stand. We recently auctioned off two copies of the book which raised $145 for FGB. You can learn more about this awesome project at the official FGB site. http://thefandomgivesback.blogspot.com/
To encourage fans to read Bel Ami, we’re also hosting a Bel Ami Book Club (http://www.robert-pattinson.co.uk/countdown/book-club/) where fans can read and discuss the book along with us. We are hoping to get this started in the next few weeks.”

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